Our Story


Two childhood friends started with an idea of developing a watch company, bringing you the watch you deserve at the price you deserve. As we created this company, it was important to the both of us that when someone put our watch on- they looked good and felt good. So important that we wanted to brand out a word encompassing that goal.

That goal has been accomplished using one Old English word,


 NOTU; meaning use, enjoyment, advantage. 

 If we wouldn't put them on our wrist, we wouldn't put them on yours. We hope you enjoy our watches as much as we have enjoyed making them for you. 

Please follow our journey on Instagram @notuwatches 

David & Patrick | Co-Founders